The unit of value is a worker, not a seat.
A virtual worker is evaluated against what a competent person in that role produces, which is why the objective ladder, the outcome contract and the improvement loop matter more than model quality. It also means the number that matters in a business case is projected cost per worker per month, and the platform is built to tell you that number rather than leave you to estimate it.
Pricing is quoted per engagement, because worker count, channel mix, language coverage and conversation volume vary too widely for a list price to be honest.
| Layer | What you get | Basis |
|---|---|---|
| Hub platform | The runtime, the channel fabric, the calibration subsystem, the control plane, the studio, and the governance and compliance regime | Platform licence, per installation |
| Worker packs | A commissioned worker: definition, agent template, ladders, flows, guardrails, outcome contract, scoring rubric and evaluation suite | Per worker, per seat equivalent, or per outcome |
| Templates, voices and skills | Curated personality, per language voice mappings and licensed skill packs beyond the standard library | Included at base, premium and bespoke chargeable |
| Domain content | The licensed knowledge that makes a worker competent in a named domain | Subscription, on the Knowledge Substrate model |
| Channel, model and usage | Telephony, messaging and model consumption, priced per task class | Pass through plus margin, against an auditable meter |
| Services | Commissioning, knowledge and asset onboarding, methodology capture, calibration tuning | Fixed scope engagements |
| Billing and tax | Handled by Cleverbridge as merchant of record: payment, tax calculation and remittance, invoicing, dunning and refunds | No per jurisdiction tax registration on your side |
Each is an entitlement configuration rather than a manual arrangement, which is what allows a pilot to be provisioned quickly and converted without a rebuild.
A bounded proof against your own accounts, sized so the result is meaningful and the exposure is not.
A commissioned worker running against your live pipeline, supervised by your team, improving on evidence.
Several worker types across teams and markets, with supervision, entitlement management and internal facing workers.
The market has lead generation tools and it has call automation tools. It does not have a governed runtime for role holding workers. A buyer does not ask which model you use. They ask what it achieved, how you know, and what happens when it gets something wrong. The Hub has an answer to all three, and each answer is an artefact rather than an assurance.
Every conversation your workers hold makes them measurably better, and the improvement is expressed in versioned artefacts you own and can inspect: prompts, knowledge, assets and skills. That is a switching cost built from delivered value rather than from lock-in, and it is why the calibration loop is priced as part of the platform rather than as an add-on.
The most useful first session is a working demonstration against a scenario from your own pipeline, followed by an honest scoping of what a pilot would involve.